CEO's Desk: Crisis Management
A brand’s fate depends on the decisions made in times of crisis. Define your strategy, assess the risks and keep your brand afloat.
Welcome to the Brand Simulation
From this moment on, you are at the helm of a global brand. In the five different crisis scenarios you will face, your company’s Its reputation, budget, customer loyalty and staff morale You’ll have to strike a balance. Every decision you make will come at a cost. Are you ready?
Reputation
50%
Budget
50%
Loyalty
50%
Staff Morale
50%
EMERGENCY
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Press & Market Reaction
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Simulation Complete
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Final Reputation
0
Final Budget
0
Won
0
BP
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Legendary CEOs
The top 10 managers based on the highest simulation score
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